We are a startup that creates solutions for social media in mobile devices. Our customers are mobile operators, social media service providers and system integrators. We also release betas and demos for the general public to try out and give us feedback. Our solutions aim to maximize social media service discoverability, adoption and frequent use by regular, non-tech-savvy users in mobile devices.

They are simple solutions that showcase the integration of popular social media services in Nokia Symbian devices. If you are a service provider or an operator, let us know if this solution is useful or interesting for your business. Please drop us a few lines at feedback @ furtiv.com.

We aim to make mobile social media as simple as possible. Our solution is transparent to the end user. We do not try to force yet another layer of complexity between the user and the social networks:

1. •There is no need to create an account, just use your existing Facebook, Google, Twitter, etc credentials
   

2. •There is no app to install, just settings to configure your phone to use our solution
   

3. •No need to understand and configure a complicated aggregation/syndication/gateway service, link multiple accounts in different services, setup default upload services, user preferences, etc
   

4. •You can upload photos and videos to the services that you use directly from the Camera and Gallery, no need to open a separate app to start sharing
   

5. •Unlike some existing solutions that integrate with Share Online, we use the Atom Publishing Protocol version 1.0 which provides:

1. •50% more efficient uploads (saving bandwidth, battery life and potential data costs)
   

2. •Geotagging capability for images and videos, using GPS and cellular IDs
   

3. •Access to content feeds and notifications (see our beta solution for Twitter)

1. •Custom upload experience for each service. Since we are not an aggregator/syndicator/gateway, we can tailor the the upload options  for each individual service: tags, privacy, location, image resizing, supported media types, etc.

furtiv is not consumer service. We offer our solutions to mobile operators and service providers. Our solutions bring the following benefits:

To mobile operators

1. •Maximize the adoption of data plans by making the mobile device the primary channel for creating and accessing social media
   

2. •Make popular social media services available out-of-the-box in millions of devices. Push services to devices already in the hands of your subscribers.
   

3. •Promote your own operator-branded services (portals, image video/sharing, media federation/aggregation/syndication, etc)
   

4. •Increase brand loyalty by officially supporting and promoting social media services that your subscribers want to use
   

To service providers / social networks

1. •Increase visibility and discoverability of your brand and service in mobile devices
   

2. •Lower the adoption barriers to target regular mobile users, not only the geek segments
   

3. •Direct integration in the core device user experience (camera, gallery, home screen), not only a separate application hidden in some obscure folder
   

4. •Support a large number of devices already in the market without the need to develop and test an new application

Check out http://furtiv.mobi for an up to date list of supported services and devices. We are developing solutions that support more device models and services. We are also developing solutions for additional mobile platforms. Feel free to contact info (at) furtiv.com if you want more information.

Check out this entry in our blog for step by step instructions for geotagging and sharing your media tagged with location.

The home screen icons and notifications for Share Online are only supported by a limited number of devices: N78, N79, N82, N85, N86, N95, N96, 6220 classic, 6210 navigator. In other devices, the icons and notifications are visible only in the Photos or the Share Online apps.

furtiv does not store your photos or videos. We just make it easy for you to upload your media to your favorite service. furtiv never receives or stores your password. You sign-in directly in the service that you use (Facebook, YouTube, etc) and grant us permissions to upload to your account.

In a real production environment these settings would be provisioned automatically so that the services would be ready for activation the first time a user turns on her phone. These settings can also be pushed over the air to devices already in use by consumers. We support several settings provisioning mechanisms for operators and service providers.

For convenience, we’ve also made available our plug-in on the Ovi Store.